Hamish & Andy

A beloved Australian comedy duo renowned for their humorous takes on everyday life, delivering fans a regular dose of laughter and entertainment.

Client: Media & Entertainment

Project Duration: 2 Days

Category: Social Media Design

(Project Brief)

Having enjoyed Hamish and Andy’s work for years, these icons of Oz entertainment needed some help with their socials. Andy Lee reached out to explore ways to make his social channels—focused on his golf tours with friends—more fun, personable, and relatable. The goal was to cut through the increasing volume of content, making posts engaging and enjoyable for his audience, inspiring shares among friends, increasing visibility for the sport, and adding a touch of humour.

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(Scope & Deliverables)

The goal was to infuse a touch of humor into the content, creating a visual style that stands out from typical daily posts and stories. The chosen style is playful and cheeky, incorporating golf-themed illustrations and a color palette inspired by the country and specific locations of the tour. Additionally, the design creatively integrated handicap scores from the golf tour, featuring interactions and anecdotes about the different personalities of each player—highlighting both their good and humorous bad traits. Andy was rapt with the results and feedback from fans.

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